By using the AR filter, Dundu.n has made it easy for influencers to share their content and promote the event to their followers.

The use of an AR filter on Instagram, along with the use of influencers to promote an event, can be an effective way for Dundu.n to gain exposure and increase its reach on social media platforms. By creating visually appealing and engaging content, the brand can attract more followers and build a strong presence on social media.